Subscription Service and Updated TradeRev Vehicle Details Page Give Dealers Greater Confidence and Flexibility in Their Purchases
ADESA, a business unit of global vehicle remarketing and technology solutions provider KAR Auction Services, Inc. d/b/a KAR Global (NYSE: KAR), launches a new return guarantee available to ADESA and TradeRev customers in Canada. The new service—called ADESA Assurance—allows participating dealers to return eligible vehicles within 30 days for a full refund of the purchase price and associated buy fee.
“Keeping things simple, easy and friction-free for our customers is our top priority,” said Trevor Henderson, chief operating officer of ADESA Canada. “With a subscription to ADESA Assurance, dealers can bid more confidently than ever knowing they can return eligible vehicles for any reason, no questions asked. Dealers want reduced risk and more peace of mind when buying wholesale via digital marketplaces, and ADESA Assurance delivers exactly that.”
For TradeRev customers, ADESA Assurance will cost $149 per eligible vehicle purchased. For ADESA Canada customers, ADESA Assurance will cost $199 per eligible vehicle purchased and also include a post-sale inspection. On both platforms, customers are eligible to receive a refund of their transportation costs up to a maximum of $250.
In addition to launching ADESA Assurance, TradeRev has made significant updates to its vehicle details page on its web application. With easier navigation, faster access to key vehicle information and a simplified bidding process, dealers can expect a more streamlined buying experience. The updates will soon be available for TradeRev’s mobile application and bolsters the platform’s commitment to improve the buying experience and drive greater success for dealers in 2021.
“With thousands of vehicles up for auction across Canada at any given time, dealers need accurate and reliable information to make quick purchasing decisions,” said Mark Endras, president of TradeRev. “The combination of our new vehicle details page and ADESA Assurance gives TradeRev buyers fast, actionable intelligence to help them make smarter decisions, more confidently. With these tools and services, dealers have the flexibility to take full advantage of the reach and speed of our digital marketplace with zero risk.”
For customers who enroll in either subscription service, ADESA Assurance will be applied automatically at the time of purchase to all eligible vehicles. ADESA Assurance applies to vehicles 20 years or newer with a maximum sale price below $100,000 and fewer than 250,000 kilometers on the odometer.
ADESA is a leading wholesale used vehicle marketplace and provider of remarketing services, with facilities coast-to-coast across Canada. Serving customers both online and in-lane, ADESA offers technology-based solutions that enable sellers and buyers to maximize ROI. Learn more about ADESA here.
TradeRev is a live, 45-minute digital auto auction giving dealers virtual access to a highly active marketplace with thousands of vehicles from across Canada. Learn more about TradeRev here.